Start with your business
Tell me what your business does, who you want to reach and what you need help with. Share your current website or social pages and describe what is working or causing a problem. You do not need a technical brief. I work with businesses in Hyderabad, across India and on international projects, with the communication approach agreed for each project.
Review the starting point
For SEO, that may mean reviewing existing pages, search performance, technical issues and customer questions. For a website, it includes the content, visitor journey, working URLs and contact routes. For social content or video, it includes the audience, available assets, publishing platform and the message. The useful starting point depends on the service, rather than a fixed list of tools.
Agree the scope and request a quote
We discuss priorities, deliverables, responsibilities, timeline and a quote. This is also the point to clarify payments, revisions, third-party costs, cancellation and handover. I do not publish fixed packages or starting prices because the work needs to fit the business. Read the Service Terms for the details to settle before starting.
Provide the right access and materials
The project may need brand assets, website access, analytics access, campaign information or footage. We agree what is needed and how to share it. Use an appropriate account role where available, rather than sending passwords in an enquiry message. Keep ownership and renewal details clear for domains, hosting and advertising accounts.
Build, review and approve
I carry out the agreed work and collect feedback at the review points set for the project. You should know what is being reviewed and what action is needed from you. Feedback is more useful when it refers to the brief, the customer need or a specific example. Extra requests can be discussed separately so changes do not become unclear additions to the scope.
Use AI where it helps the work
AI can support research organisation, content ideas, draft variations and analysis. It does not replace understanding your business or checking the output. Facts, claims, brand voice and customer relevance need human review. Let me know if your business has specific requirements about AI tools or confidential information. My website’s approach is described in the Editorial and AI Policy.
Measure the work in context
Success measures should match the project. An SEO project may review relevant searches, useful landing pages and enquiries; a website project may focus on clear information, mobile usability and working contact routes. Available data, the measurement period and factors outside the project should be stated clearly. I do not treat a case-study result as a guarantee for another business.
Handover or continue with a clear plan
At the agreed stage, we review the deliverables and any access, files, ownership, licence or renewal details to be handed over. If you want maintenance, further content or ongoing marketing support, we discuss a separate scope and schedule. That keeps the next phase as clear as the first.
Work directly with Rakesh Bandari
At Rakesh Ranks, I work with businesses as a digital marketing freelancer. I also teach at Impact Digital Marketing Institute; that trainer role is separate from your freelance service enquiry. Learn more about my experience, explore the client work or contact me to discuss your project. Phone: +91 8919865280. Email: rakeshranks1@gmail.com.